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Škoda Auto presents the Elroq Respectline, a concept with distinctive exterior and interior design that was created to highlight Škoda’s core values such as mutual respect, diversity and inclusion. Making its premiere during European Diversity Month, the car also aims to draw attention to the importance of protecting human rights and equitable and fair treatment of everyone. The main motif in the form of a stylised “háček” sign found in the Czech letter “Š” is a tribute to the origins and rich historical heritage of Škoda Auto, which is commemorating its 130th anniversary this year. The Škoda Elroq Respectline was created collaboratively by Škoda Auto employees from across the company. It will celebrate its first public appearance at the Best Cars 2025 awards event by German auto motor und sport magazine in Hamburg, on 9 May, followed by its presence at a company music festival in Mladá Boleslav on 10 May. With the Elroq Respectline, Škoda is also celebrating the huge success of more than 55,000 Elroq orders through the end of April.

“Diversity, equity, inclusion, and mutual understanding are cornerstones of Škoda’s corporate culture. With the new Elroq Respectline, we are introducing a Škoda brand ambassador that embodies these values. Our goal at Škoda Auto is to be a role model in caring for our employees and fostering a safe, open, and fair workplace for all. For many years, we have been building our corporate culture on these principles – in close cooperation with our social partner KOVO Union, Škoda Auto employee groups, and many inspiring organizations and experts. We are proud of our commitment to promoting human rights and mutual respect, and we believe the Elroq Respectline will help us carry these values even further.”

Maren Gräf, Škoda Auto Board Member for People & Culture

Škoda Elroq Respectline: a tribute to diversity and historical heritage
The exterior design of the Elroq Respectline is characterised by its striking colour scheme and the “háček” as the main visual motif. The emblem, taken from the new Škoda logo, accompanies the exterior and interior design in a playful way as an imaginative reminder of the Czech letter “Š”. The car manufacturer is proud of its Czech origins and the “háček” is a reminder of its legacy dating back to 1895.

The Tech-Deck grille of the Elroq Respectline is equipped with an animated LED rainbow lighting. The rainbow is generally recognized as a symbol of the LGBT+ community and a reminder of society’s diversity and the importance of each individual. The powerfully designed rainbow exterior and the bold, colourful interior design highlight the strength of diversity and the positive energy that different perspectives and personalities can create when united in mutual respect. The interior of this electric vehicle emphasizes individuality while also underscoring a strong commitment to sustainability.

Using recycled materials from the Elroq model, combined with progressive rainbow embroidery on the seats, distinctive embossing details, and cheerful, colorful décor elements, the Respectline is a wonderful example of how joyful diversity can be. Exceptional craftsmanship, confident design, and a deep-rooted guiding principle invite viewers to be swept away by the many colours of diversity.

Public premieres this week, followed by Prague Pride and Tour de France later this year
The new Elroq Respectline follows on from the Enyaq Respectline, which has appeared in a number of places in the past to promote Škoda’s core values such as mutual respect, diversity and inclusion. The Elroq Respectline will celebrate its public premiere at two events at the end of the week: first on Friday 9 May at the Best Cars 2025 awards by auto motor und sport magazine in Hamburg, Germany, followed by its presence at a company music festival in Mladá Boleslav on 10 May. The Škoda Elroq Respectline will also be exhibited throughout the summer, for example, at the Metronome Prague music festival, at the Prague Pride festival, at the Open Air concert of the Czech Philharmonic Orchestra and during the Tour de France.

Škoda Auto x Botas Respectline Edition
Škoda Auto and Czech shoemaker Botas joined forces merging the heritage of both manufacturers through iconic sneakers that reflect Škoda’s Modern Solid design language and the Elroq Respectline. The sneaker incorporates rainbow embroidery on the sides of the shoes, which is also included in the interior of the new Respectline model. This collaboration amplifies the company’s stance on inclusion and diversity, with the shoes set to be sold at the Botas e-shop in the upcoming weeks.

Škoda Auto’s engagement during European Diversity Month
For the fifth year in a row, Škoda Auto is commemorating European Diversity Month. Apart from the introduction of the Elroq Respectline, Škoda Auto is setting up a number of activities throughout May, such as lectures and workshops for employees.

Škoda Auto has anchored its commitment to diversity and inclusion in the company’s Next Level Škoda Strategy and addresses this in more detail in its Diversity Strategy 2030. The car manufacturer also regularly publishes its Annual Sustainability Report and Diversity Report, which will follow later this month.

Article source: www.skoda-storyboard.com

Škoda has become the first European automotive brand to offer an Amazon car showroom that seamlessly integrates real-time new car stock availability where customers are. Through this new venture with Amazon, UK customers can browse the full Škoda range, check local availability, request a test drive, and explore finance options - all before visiting a chosen Škoda retailer to make a purchase and enjoying a ‘click to drive’ experience.

The innovative showroom highlights Škoda’s commitment to making it simpler and more convenient for customers to find a new car. By joining forces with Amazon, Škoda is enhancing the browsing experience, providing customers with all the information they need in a familiar online environment before making their decision.

The online Škoda showroom showcases the brand’s complete model range, from the compact Fabia supermini, to the multi award-winning Kodiaq family SUV, as well as Škoda’s fully electric models, including the new Elroq and Enyaq.

According to a recent national survey of 2,000 UK adults, commissioned by Škoda UK, 47% of potential customers value being able to research from home when buying a new car.

However, the Škoda survey highlights the ongoing importance of physical interaction before purchasing a car. While 82% of respondents prefer some form of in-person engagement, 78% consider a test drive as essential. Expert knowledge (47%), product demonstrations (36%), and face-to-face interaction were also cited as key factors influencing their decision.

The survey reveals British consumers’ shopping habits. With 77% of respondents spending up to two hours a day browsing online, the appeal of digital convenience is clear: 59% cited ease and simplicity as their main reason for shopping this way. This highlights a key insight in the context of car buying - customers crave convenience, but also the added reassurance of a physical car dealership experience.

This blend of digital exploration and real-world reassurance is exactly what Škoda’s new Amazon showroom aims to deliver.

Article source: www.skoda.co.uk

The new Škoda Elroq has been honoured with the prestigious Red Dot Award – one of the world’s largest design competitions – for its outstanding product design. The electric compact SUV is the brand’s first production model to fully implement the new Modern Solid design language, which is characterised by robustness, functionality and authenticity. The Elroq follows in the footsteps of numerous previous Škoda winners – its win marks the brand’s 18th Red Dot Award overall.

“With the new Elroq, our Škoda design team has successfully managed to retain important hallmarks of Škoda design and combine them with new ideas and visual accents – such as the high-gloss black Tech-Deck Face. The Red Dot Award validates the outstanding work of our team, and I sincerely thank everyone who contributed to the Elroq’s great looks.”

Oliver Stefani, Head of Škoda Auto Design

Striking design features: Tech-Deck Face, four-eyed headlights, Unique Dark Chrome
A key feature of the new Modern Solid design language that defines the front of the Elroq is the high-gloss black Tech-Deck Face, which replaces the classic radiator grille. It is topped by a Škoda wordmark on the sculpted bonnet, finished in Unique Dark Chrome – another element of the new design language. The narrow headlights with their minimalist, functional design reinterpret the typical four-eyed look of the Škoda SUV models. Depending on the trim level, a new Light Band establishes a visual link between the main headlights, which are equipped with LED technology as standard. Škoda fits the top versions with LED Matrix beam headlights. The rear lights, with their fine lines and minimalist 2D design, again follow Modern Solid principles. The new design language also achieves outstanding aerodynamics. The excellent c_d drag coefficient of 0.26 owes much to numerous clever design tweaks.

43 experts from 21 countries judge products in over 50 categories
The Red Dot jury for the competition’s 70th edition was made up of 43 design experts from 21 nations, among them academics, designers, journalists and consultants. The jury discussed and assessed each individual submission, considering criteria such as degree of innovation, functionality, ergonomics, durability and environmental compatibility. The official awards ceremony will take place on 8 July in Essen, Germany.

Enthusiastic customer response
The Elroq and its design also resonate well with customers. By the end of March, around 30 markets had launched the new all-electric vehicle and received more than 45,000 orders. With demand for more affordable electric vehicles increasing, the Elroq is entering the important compact SUV segment at just the right time.

The Škoda Elroq marks another chapter in Škoda’s Red Dot success story
With the Red Dot Award for the new Elroq, Škoda models have now received a total of 18 Red Dot Awards. Most recently, the prestigious honour went to the fourth-generation Škoda Fabia in 2022 and the Škoda Enyaq in 2021. Both won the Red Dot Award for their excellent product design.

Article source: www.skoda-storyboard.com

Škoda Auto now uses sustainable HVO (hydrotreated vegetable oil) fuel as the initial fill for newly manufactured diesel models produced at its Czech factories and for refuelling its logistics fleet. This synthetic diesel is produced from waste materials and differs from biodiesel, which is derived from agricultural crops. HVO fuel is made from used fats and oils through a chemical hydrogenation process and therefore does not require any farmland, making it even more sustainable. The advanced-generation biofuel is supplied by the Czech state-owned company ČEPRO. This initiative is part of the joint decarbonisation measures being implemented across the company and is designed to significantly reduce the carbon footprint of Škoda Auto’s corporate activities. In production and logistics, the Czech carmaker aims to achieve carbon-neutral operation at all its plants in the Czech Republic and India by the end of the decade.

“HVO fuel offers up to 90% lower net carbon emissions compared to fossil diesel. As the first Volkswagen Group brand to adopt this innovative solution, we are utilizing HVO not only in our passenger vehicles but also for refuelling trucks that manage internal logistics at our Czech plants. From August to December 2024, these internal vehicles consumed approximately 46,000 litres of HVO fuel – corresponding to an annual saving of around 300 tonnes of CO₂. This initiative marks a significant step towards reducing the carbon footprint of our operations and achieving CO₂-neutral production at our manufacturing sites.”

Karsten Schnake, Škoda Auto Board Member for Procurement and Sustainability Representative of the Board

HVO: A sustainable fuel with a host of benefits
HVO fuel is an advanced biofuel classified as a synthetic diesel substitute. It is produced through a hydrogenation process, primarily using waste oils, including used cooking oil and plant- and animal-based fats. Unlike biodiesel, HVO fuel does not rely on agricultural crops for its production.

HVO fuel is clear in appearance, practically odourless and has a significantly higher cetane number than fossil diesel (70 compared to 51). This improves combustion efficiency and helps lower pollutant emissions, particularly particulate matter. HVO fuel is also free from sulphur, aromatic hydrocarbons, and high-boiling-point hydrocarbons. As a result, it reduces emissions of harmful substances and leads to less frequent regeneration cycles of diesel particulate filters (DPF). In older diesel engines, HVO fuel may also contribute to quieter and smoother running. The fuel can be freely blended with conventional diesel.

Škoda vehicles approved for HVO fuel
All Škoda diesel models from model year 2022 onwards (produced from calendar week 25 of 2021) are approved to use HVO fuel. HVO-approved vehicles are marked with an XTL symbol on the fuel filler cap, while older models can have their compatibility confirmed by authorised Škoda dealers. HVO fuel and HVO-diesel blends are now widely available across European markets.

Škoda Auto’s path to decarbonisation
Škoda Auto has been working to reduce its environmental footprint and remains committed to achieving carbon neutrality across all production sites in the Czech Republic and India by 2030, with its Vrchlabí plant having already reached carbon neutrality in 2020. A key milestone is the conversion of the heating plant in Mladá Boleslav, carried out in partnership with ŠKO-ENERGO. Once the plant switches fully to biomass, it will reduce net CO₂ emissions by up to 290,000 tonnes per year.

Article source: www.skoda-storyboard.com

The end of the school year at Škoda Auto educational facilities is traditionally marked by the unveiling of the latest Student Car. This year, 28 current students from the Škoda Auto Secondary Vocational School of Engineering were inspired by the company’s 130th anniversary when building the 10th Škoda Student Car. With the bodywork and construction now complete, the project is heading to the paint shop. The name of the newest addition Škoda’s Student Car line-up will be revealed in the upcoming weeks.

Initial stages complete
With every Student Car, students aim to develop a fun and innovative concept that brings something fresh to Škoda’s vehicle line-up. Once the initial sketches are finalised, the car moves on to the bodywork stage. Ensuring structural integrity while staying true to the design sketches requires an ingenious approach, creativity and hands-on expertise. Throughout the process, the students are supported by Škoda Auto experts from Technical Development, Design, and other departments.

After investing many hours of work and effort, the students have now completed this phase of the project. The next stage begins as the car enters the paint shop, where it will receive its custom finish.

Investment in training and new facilities
Since 2013, Škoda Auto, with support from the KOVO Trade Union, has invested more than 457 million CZK (approx. €18.2m) in modernising the training and technical equipment at the Škoda Academy. The reconstruction of these premises is also the reason why the tenth Student Car was postponed to 2025. As part of this, a dedicated Student Car workshop was created within newly refurbished teaching facilities focused on electromobility and digitalisation. These investments have expanded training opportunities at the Škoda Auto Secondary Vocational School of Engineering while also enhancing employees’ skills – an essential step given the automotive industry’s ongoing transformation.

Article source: www.skoda-storyboard.com

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